Experience
& Expertise
Results-driven digital marketing professional with hands-on experience in healthcare technology marketing, social media management, content strategy and AI-assisted campaign execution.
Where I’ve Built
My Craft
Real-world marketing experience across healthcare technology, social media and digital content — from intern to marketing professional in under a year.
Managing and supporting digital marketing initiatives across LinkedIn, Facebook and other channels to strengthen brand visibility and audience engagement. Creating marketing content including social posts, captions, articles, case studies, presentations, infographics, email content and sales collateral. Supporting campaign planning, content calendars, employer branding and thought leadership — including promotional activities for webinars, conferences and industry events. Analyzing performance metrics and audience insights to improve content quality and digital growth. Using AI tools to accelerate content ideation, copywriting, creative direction and workflow optimization.
Assisted in executing email marketing, social media and content marketing campaigns. Conducted data collection, competitor research and market research to support marketing decisions. Created slide decks, case studies, social media captions, infographics and marketing materials required by the sales team. Tracked campaign performance and supported dashboard and report development for marketing analytics.
Designed and built WordPress websites for clients including e-commerce setups and content-focused sites. Managed product-selling projects supported by Facebook Ads campaigns, gaining hands-on experience across both web design and paid social advertising.
Work That Defines Me
Beyond my professional roles, I’ve built and shipped projects that let me explore ideas, sharpen skills and create things I genuinely care about.
Built a full personal portfolio and research blog using WordPress. Published research-based educational articles with SEO keyword targeting, content management and a strong editorial voice aimed at building long-term organic reach.
Built a WordPress e-commerce website and supported product selling through Facebook Ads campaign execution. Managed the full cycle from site setup to running paid social campaigns that drove product conversions.
Analyzed the international digital marketing strategies of Basilur Tea, examining customer engagement approaches, online sales tactics and brand reach across international markets.
Led market analysis and executive reporting for a medicated cologne concept targeting local and international markets. Covered positioning strategy, competitive landscape and go-to-market recommendations for a premium Ayurvedic product launch.
Marketing Expertise
A cross-functional skillset built through real work — spanning strategy, content, analytics and AI-powered workflows.
- Digital Marketing Strategy
- Social Media Management
- Campaign Management
- Brand Management
- Market Research
- Content Strategy
- Content Creation
- Copywriting & Storytelling
- AI-Assisted Content Creation
- Email Marketing
- Marketing Analytics
- Data Visualization
- SEO & Keyword Research
- Performance Tracking
- Competitor Research
My Tech Stack
The platforms and tools I use daily to plan, create, publish and measure marketing work.
By the Numbers
A snapshot of what I’ve built, delivered and achieved so far.
Academic Foundation
Business and management education that grounds my marketing practice in strategy, economics and professional communication.
Continuous Learning
Professional certifications that demonstrate validated expertise in digital marketing platforms and strategy.
What People Say
Perspectives from those I’ve worked with closely.
Areas I’m Exploring
Marketing evolves fast. Here are the spaces I’m actively learning and experimenting in to stay ahead.